African Heart,
Artisanal Roast.

This is where Masaba coffee grows. With its vulcanic soil and a 4'321 m peak, it unites all the conditions for the cultivation of a great coffee.

On the slopes of Mount Elgon, it was created to allow agronomists to select the best seedlings and share their knowledge with farmers.

On their plots of land, farmers don't only grow coffee, but also other plants, such as banana and cassava. These provide precious shade and nutrients for the coffee plant, as well as an extra income for the farmers during the months when coffee is not harvested.

When the cherries turn from green to red, they are perfectly ripe and ready to be hand-picked.

This is the heart of the project. Six washing stations - reduced to ruins after the dictatorship - were restored and put back to use. Here farmers bring their cherries to be pulped and washed. The quality check and uniform treatment guarantees premium quality. This translates into a higher and more secure incomes for ther farmers.

Here the coffee is left to dry. Once humidity levels decrease, it is transported down to the city of Mbale.

This is where the coffee is cleaned and sorted, based on size, shape, colour and weight.

Thanks to the investment in a roasting machine, a local team can roast, package and directly supply the Ugandan market with Mount Elgon Arabica coffee (previously the coffee was roasted abroad and then imported back to Uganda).